Access Partnership – a specialist consultancy in global Information and Communication Technologies trade, regulation and licensing – approached us to help them refresh their old brand mark, which was looking a little tired and outdated. Our challenge lay in moving the mark forward without completely departing from their original and globally recognised identity.
The stationery is the first piece of collateral to bear the new visual identity. We worked on a variety of elaborate and differing design routes, before the decision was taken to strip it all back and stick with a suite of clean, uncluttered stationery, allowing the new mark room to breath.
We’re looking forward to working with and developing the new visual identity over the coming months, helping Access Partnership to develop a strong, consistent and cohesive approach across all of their print and online applications.